Performance UGC
Video ads made by creators. You pay for the sales.
Creators shoot ads for your products. You approve the best ones, run them in your ads, and pay a commission on the sales each video drives.
The model that already works in the US, now in Brazil
In the US, brands already pay creators for the sales their ads drive, not per video delivered. Zeny brings that model to Brazil: the brand pays a commission only when the video sells, and the creator earns with it.
How it works
01
The brand opens a program
It sets the product, the commission, and a brief that shows what a good ad looks like.
02
Creators shoot the ads
Creators ask to join, receive product samples, and send their videos to the brand's review inbox.
03
Every sale earns a commission
The brand approves, runs the video in its ads, and pays a commission on the sales tied to it.
Why performance UGC
Pay for results
The commission is on sales attributed to the video. No paying for videos that do not sell.
Ads that feel like content
Real people showing the product, in the vertical format people already watch on Instagram and TikTok.
Every sale measured
A tracked link and a store pixel tie each order to the video that brought the buyer.
For brands
Get ads from many creators, approve only the good ones, and pay for the sales.
I'm a brandFor creators
Shoot ads for brands, with no follower minimum, and earn a commission per sale.
I'm a creatorFrequently asked questions
What is Zeny?+
Zeny is a performance UGC platform. Creators make video ads for brands, and brands pay a commission on the sales each video drives.
What is performance UGC?+
It is UGC (video made by real people) paid by results: instead of a fixed fee per video, the brand pays a commission on the sales the ad brings.
What do brands pay?+
The brand pays an annual plan, a fee on commissions, and the commission on each sale, which it sets in the program. Plan prices will be published soon.
Do I need many followers to be a creator?+
No. The video runs as the brand's ad, so what counts is whether it sells, not how many followers you have.
Is there guaranteed income for creators?+
No. Earnings depend on the sales the videos drive. Zeny does not promise amounts.
Start from your side
Brands create an account and open their first program. Creators start on our creator page.